Headquartered in Chennai, the USD 4.4 Billion Murugappa Group is one of India's leading business conglomerates. Market leaders in diverse areas of business including Engineering, Abrasives, Finance, General Insurance, Cycles, Sugar, Farm Inputs, Fertilizers, Plantations, Bio-products and Nutraceuticals, its 28 businesses have manufacturing facilities spread across the world. The organization fosters an environment of professionalism and has a workforce of over 32,000 employees. The group has forged strong joint venture alliances with leading international companies and has consolidated its status as one of the fastest growing diversified business houses in India.
The group is a market leader in India across a spectrum of products like Fertilisers, Abrasives, Automotive Chains, Car Door Frames and Steel Tubes. Neemazal,
a neem-based organic pesticide, is the market leader in bio-pesticides. Some of the country's best-known brands like BSA and Hercules in bicycles, Parrys Spirulina and Parrys Beta Carotene in Nutraceuticals, Ballmaster and Ajax in Abrasives, Gromor and Paramfos in Fertilisers and many more come from the Murugappa Group.
The Group's business philosophy can be summed up in this couplet from the ancient Indian treatise on wealth creation and governance, the Arthashastra:
"The fundamental principle of economic activity is that no man you transact with will lose, then you shall not."
E.I.D. - PARRY
E.I.D. - Parry (India) Limited established in the year 1788, became a member of the Murugappa Group in the year 1981.
Parry is the largest sugar producer in South India and one of the top five sugar producers in the country. E.I.D. - Parry, a dominant player in sugar with interests in promising areas of Bio- pesticides and Nutraceuticals, is one of the oldest companies in India. It retains a significant presence in the farm inputs business through its subsidiary Coromandel International Ltd. E.I.D. - Parry holds a 99% stake in Silkroad Sugar Private Limited, which has a sugar refinery at Kakinada, Andhra Pradesh.
E.I.D. - Parry set up India's first sugar plant at Nellikuppam in 1842. The pioneering spirit has seen E.I.D. - Parry setting up the first fully automated sugar plant at Pudukottai in 2000, a distillery, and more recently, zero waste integrated sugar complexes. The Sugar factories of E.I.D. - Parry are spread across South India of which four are in Tamil Nadu, one in Puducherry, one in Andhra Pradesh and three in Karnataka, through its subsidiaries Sadashiva Sugars Limited and Parrys Sugar Industries Limited (formerly GMR Industries Ltd.).E.I.D. - Parry has increased the throughput sugarcane capacity to 32,500 TCD, Co-generation capacity to 146 MW and Distillery capacity to 230 KLPD across its sugar mills. These cater to the food, bakery, confectioneries and beverage manufacturing industries, and are also used in pharma applications.
Parry Nutraceuticals, a division of E.I.D-Parry (India) Ltd., is the world leader in micro algae technology comprising organic spirulina and natural Beta Carotenoids-Dunaliella salina and Haematococcus pluvialis (Astaxanthin). Parry's is also the largest manufacturer of tomato lycopene in India and amongst the select few in the world to offer this product in different variants for the health care industry. Parry Nutraceuticals exports to over 30 countries, the main markets being North America, the EU, Japan, Korea, Malaysia, Russia, Australia and New Zealand.
PARRY AMERICA INC.
Parry America Inc. is a company with a vision of promoting bio-pesticides and natural products in organic and integrated pest management programs. The company intends to support growers with products and application knowledge through its marketing associates in the US, who share common ideologies on promoting organic and integrated pest management. The company would also help its customers and growers in other North, Central, South American territories.
The company is the subsidiary of E.I.D. - Parry (India) Ltd., a company with 214 years of business heritage and trust earned across people in India and across shores. Parry America Inc. will follow the ideologies and business ethics of E.I.D. - Parry (India) Ltd., a company with high level of dedication to agricultural productivity in India and elsewhere.
Parry America Inc. would like to give all efforts to promote sustainable agricultural productivity by way of products and knowledge for the well being of growers and customers across US and elsewhere.
The Bio-Products Division of E.I.D. - Parry is committed to help farmers produce, profitable agricultural produce through safe and sustainable agricultural inputs.
Process optimisation, strategic channel expansion and new market penetration were the operating strategies of the bio-pesticides division as it pursued its mission to develop cost effective and environmentally sustainable plant wellness products to support the growing, global organic and agro-chemical crop market.
Across the world, demand for organic foods using safe and environmentally friendly bio-pesticides, for pest control, is gaining momentum. The division leveraged its global leadership in Azadirachtin based bio-pesticides through customer friendly product deliveries, IPR's and direct market access facilities, offering the best in class products in terms of quality and cost efficiencies.
Capitalising on the surge in demand for natural pesticides, the division expanded its market space with a range of new formulations and 'total crop protection' solutions. While the sales of 'Abda' range of products, posted a robust growth in the domestic market, sales of Azadirachtin doubled in the US Home and Garden segment and in the agricultural segment in Brazil. During the year, the 'Yieldsmor' brand of micro nutrients targeting the horticultural market was also successfully launched, achieving a breakthrough in the tea segment and in vegetable crops. Currently the products are being marketed to many countries across the globe.
The growth strategies of the bio-pesticides division is clear and focused to expand into new market segments, strengthen presence in the plant wellness product portfolio, increase extraction efficiencies, intensify field promotions and register new variants.
The future direction is clearly mapped - to leverage green synergies and explore greener horizons.
DID YOU KNOW?
Parry's is one among the few company in the world to have successfully extracted Azadirachtin, (AZA) a key limonoid from neem seeds. The 'Neemazal' brand of products, using high purity AZA technical pioneered a new concept in bio-pesticides and crop protection methods, with registrations in India and almost all major countries across the globe. The FAO - Food and Agriculture Organisation of the UN has included AZA in their list of approved products, the guidelines for which were set by Parry's bio-pesticides division itself for its path breaking discovery.
E.I.D. - Parry's NEEMAZAL® (highly concentrated extract of Azadirachtin from neem seed kernel) manufacturing facility located at Thyagavalli Village, Cuddalore District, Tamil Nadu, India, is the largest & best in the world with total process controls, to ensure every aspect of quality.
Highest quality neem seed is procured through dedicated vendors in India. The seed is decorticated and the resultant kernel is the raw material in our manufacturing process which undergoes unique extraction process, in which highest purity Azadirachtin along with other limonoids are extracted from the kernels without crushing it (other companies extract AZA either from neem seed powder or neem oil which results in higher impurities in their finished product) in state-of-the-art manufacturing facility. The manufacturing facilities, employs Distributed Process Control (DCS) technology, leading to excellent process control and ensure quality at every step of process. This unique extraction process coupled with highest process standards resulted in producing world's Best Quality Azadirachtin, with longer shelf life & better bio-efficacy when compared with any other AZA product in the same segment. The manufacturing facility undertakes latest technology up gradation at each step of the process on periodic basis to conserve energy and resources.
Manufacturing facility is having established Process Safety Management System & Effluent Treatment Facilities.
IMO certification for organic agriculture since 2001.
Formulation product certified by Bureau of Indian Standards (BIS).
Unit certified with ISO 9001:2008 & ISO 14001:2004, standards for Quality and Environment.